In a concerted effort to elevate the reach of ski racing in America, EUROVISION, operated by the European Broadcast Union, and the U.S. Ski and Snowboard Association (USSA) have sealed an agreement giving USSA the media rights to the 2015 and 2017 FIS Alpine and Nordic Ski World Championships, including the 2015 Alpine Ski World Championships in Vail/Beaver Creek. Under the deal, the USSA will manage rights distribution in the United States for major national networks, sports networks and other cable broadcasters, including exclusive multiplatform exploitation in the USA of these showcase FIS events, with rights for television, radio, online and mobile platforms. The joint venture, announced between runs of the Nature Valley Raptor Ladies’ Giant Slalom in Beaver Creek, marks the first time a National Ski Association has entered into a broadcast partnership at this level with a global rights holder such as EUROVISION.
USSA Acquires Domestic Broadcast Rights for 2015 World Championships